Wednesday, August 30, 2017

Watch that Acronym!

The White House, and those who follow it, have taken to referring to the President of the United States by the acronym POTUS.  "Potus" sounds like one of those medicines advertised on television, always including warnings that their use may result in debilitating or life-threatening consequences. There should be warnings like that on political advertising.

Now we have seen POTUS arrive on the scene in Houston, accompanied by Melania, his favourite prop. And she--unfortunate woman--is wearing a cap inscribed FLOTUS. Presumably this stands for "First Lady of the United States." But, infelicitously, it is also just one vowel away from a word meaning an embarrassing gastric disorder.

Melania, get rid of the cap. And memo to the White House PR and Special Effects Dept.: Instead of "First Lady," consider "First Babe." Or even "Captive Babe."

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